EIM Tennis
Bold visual identity for organization EIM Tennis
EIM Tennis is making competitive tennis more accessible to everyone.
Designing a brand that reflects inclusivity and competition
The challenge was to create a visual identity that balances the excitement of competition with the inclusivity of amateur tennis. The design needed to be professional yet approachable, appealing to a diverse audience of players and fans while standing out in the sports community.
Dynamic and accessible brand design
The visual identity centers around clean typography, a vibrant color palette, and dynamic graphic elements inspired by the energy and precision of tennis. The branding is versatile, seamlessly applied across digital platforms, tournament materials, and promotional content to build a consistent and recognizable presence.
